8.10 Meet our New Zealand Farmers at the Western Foodservice & Hospitality Expo
Pilot Brands will be exhibiting at the Western Foodservice & Hospitality Expo at the LA Convention Center from August 14-16, 2010. Take the opportunity to visit us at booth 2349 and meet some of our trusted New Zealand farmers, who will be delighted to answer your questions about just how they raise such delicious and tender grass fed meat. We will be sampling at the booth—come along and taste the grass fed difference!
8.10 Darin Roper to rejoin the Pilot Brands Team
Emphasizing our focus on fine pastoral meats, Pilot Brands is pleased to announce that Darin Roper will be rejoining the company in August 2010 to manage the company's imported lamb category. Darin brings a wealth of experience to the role, having previously worked for Pilot Brands as Australian Lamb Manager, before expanding his imported lamb resumé at Superior Farms. He was most recently in production and export with White Stripe Foods in Sydney, Australia. A New Zealander who has lived and worked in the USA, Australia and New Zealand, Darin's great knowledge of the lamb industry in all three countries will be a grand benefit to Pilot and our business partners.
11.09 Winning with Pilot Brands at the Naples ACF Show
Pilot representatives mingled with members of the American Culinary Federation's Caxambas Chapter at the ACF Vendor Showcase in Naples, FL in late October. There was strong interest in Pilot's high specification pasture-raised meats, and five lucky chefs won cases of Pilot's elite lamb frenched racks after entering in the draw at the Pilot booth. The winners were the ACF’s own Chef Frank Setera, Chef Jesse Souza of La Playa Golf Club, Chef Werner Dietrich of Olde Hickory Golf & Country Club, Chef Sander Bergstrom of The Jacaranda, and Chef Sergey Kashkin of Bay Colony Golf Club.
7.09 A fresh look for an old friend
The Pilot Brands logo has been the seal of quality on superb meats for over 20 years. In conjunction with the launch of our new company website, we are pleased to announce that we have given our iconic brand a fresh, contemporary look. Through the introduction of bold, earthy colors that reinforce the connection of the brand with the land, and a greater emphasis on Pilot’s noted “Focused On Excellence” tagline, the familiar brand is given a strong and vital look that preserves the historic integrity of this perennial chef favorite.
6.09 A fresh, inspirational presence
Reinforcing an ongoing commitment to the natural qualities and fundamental integrity of free range grass-fed meat, Pilot Brands is pleased to unveil our new website at www.pilotbrands.com. The site’s rich ambience and evocative imagery seek to inform and inspire the top chefs who use these exceptional meats. Check back with us intermittently to see some of them profiled on the site along with their Inspiring Ideas, and to read about what’s going on in the pastures each season.
6.09 Emerald Bay Seafood brand introduced
Recognizing the importance of quality, 100% net weight seafood to the commercial kitchen, Pilot Brands has launched its new Emerald Bay seafood range. The new brand is intended to remove any uncertainty when buying seafood, assuring the chef of predictable, high quality products, free of glazing issues.
“We identified a frustration among chefs when buying seafood and receiving excessive water glazing in some comparably priced products,” stated David Hollis, Pilot Brands’ Vice President of Seafood. “Our Emerald Bay brand addresses that—what you pay for is 100% what you receive. We want people to be comfortable and confident in their seafood purchases!”
Find our dedicated website at emeraldbayseafood.com.
5.09 Firstlight™ grass-fed Wagyu and venison
Pilot Brands is delighted to announce our partnership with Firstlight Foods in bringing exceptional grass-fed venison and Wagyu beef to high quality restaurants in the US. It is an exciting addition to Pilot Brands’ range of natural meats.
“Firstlight has a commitment to high quality, natural, pastorally reared meats with close attention to animal welfare and sustainability,” said Andy McIsaac, VP Marketing at Pilot Brands. “With farmer shareholding, the provenance of these terrific meats is assured—it’s a perfect pairing with Pilot Brands’ reputation for top quality chef-ready meats.”